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YouTube Creator Playbook Guide Version 2
Manual de usuario
Google YouTube Creator Playbook Guide Version 2 Manual de usuario Pagina 61
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Publishing & Optimization
Examples
61"
Creator T
emplate with Other Channels Module enabled
•
/SongsT
oWearPantsT
o
Blogger T
emplate with T
op Branding Enabled
•
/BarelyPolitical
Channel Page Optimization
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Creator Playbook
1
Version 2
1
Table of Contents
2
Introduction
3
Playbook Structure
4
Icons & Key Definitions
5
YouTube Analytics
10
Programming & Producing
13
The First 15 Seconds
14
Calls to Action
18
“Consistent audience
24
25"
25
Examples
26
• /TheMomsView
26
• /BarelyPolitical
26
How-To Steps
27
Tent-pole Programming
28
32"
32
Weezer and the Muppet Studio
32
33"
33
34"
34
Section Two
38
Metadata
39
Thumbnail Optimization
44
Annotations
47
1 32 4 5
52
53"
53
54"
54
Channel Page Optimization
57
Reaching All Audiences
63
Checklist
68
Community & Social Media
69
Involve Your Audience
70
Blog Outreach
75
Other Social Media
78
Now, Go Create Something
85
Appendix
86
Video Upload Checklist
87
Metadata Keyword Resources
88
(Annotations - Feed)
89
89"
89
Glossary (Favorite - Share)
90
91"
91
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