Google YouTube Creator Playbook Guide Music Manual de usuario descargar pdf (Pagina 11)

Optimizing for Better Discovery

Curators

Single channel

Music curators may or may not upload any original content that they own to their channels. For the most

part, these channels focus on curating videos from dierent labels, artists and users. Many curators create

best-of playlists for artists, genres, or niche interests.

Notes about the curator format

• Helps others discover new music; brands your channel as a hotbed for new talent discovery.

• Increases watch time on the channel by mixing original uploads with curated content.

• Capitalizes on timeliness: Create playlists for trending artists, genres, niches, live events, tent-pole

cultural events, etc.

A curated music channel for

music enthusiasts

• /NewMusic

Curation channel

• Base79’s Ministry of Sound’s Music Discovery Channel

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Google YouTube Creator Playbook Guide Music Manual de usuario Pagina 11