Google GROW YOUR BUSINESS WITH YOUTUBE A Step-by-Step Gui Manual de usuario descargar pdf (Pagina 66)

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PROMOTING YOUR

BUSINESS

Promote

You’ll get the best performance out of any online ad campaign by taking some time to think about

what your overall business goals are and what results you’d like to see from your campaign.

AdWords for video can help you reach a number of these goals, including:

Reach Your Goals with AdWords for video

I Care About Reach

AdWords for video can help your business reach thousands of users and drive social

engagement across a range of ad formats.

I Care About Sales

Video ads are extremely engaging. Nine out of ten people can be enticed to view them.

With the powerful analysis of AdWords, you can take your video campaigns even further

by tracking which viewers respond best to your content, and tweaking your campaigns to

reach more qualied leads. You can also drive trac from YouTube to your website with

Call-to-Action overlays.

I Care About Increasing My YouTube Video Views

AdWords for video views count toward your overall YouTube video views, and are an

ecient way to elevate your video’s view count and popularity.

AdWords

1. McKinsey & Co., The Impact of Internet Technologies: Search, Global, Jul 2011

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Google GROW YOUR BUSINESS WITH YOUTUBE A Step-by-Step Gui Manual de usuario Pagina 66