Google PRINCIPLES OF MOBILE SITE DESIGN: DELIGHT USERS AN Manual de usuario descargar pdf (Pagina 38)

24. AVOID “FULL SITE”

LABELING

When participants saw an option for “full site” vs

“mobile site,” they assumed the mobile site was

condensed and chose the full site instead. One

participant preferred the desktop site because it

had “so much more information” - even though the

mobile and desktop sites had the same content.

Using terms like “desktop” instead of “full” can

help avoid these perceptions.

Example from The Home Depot Mobile Site.

Key Takeaway

Make it easy to switch between

site experiences, but use labels like

“desktop” instead of “full” to be clear

that both sites oer a full experience.

1 2 ... 33 34 35 36 37 38 39 40 41 42

Comentarios a estos manuales

Sin comentarios