Google Creator Playbook Version 4 Manual de usuario Pagina 49

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Maintaining the Channel Feed
The Feed - Curating Other Content
By boosting other people’s videos, your channel can
become a tastemaker destination.
• Be a picky curator – understand your audience and
share work that will appeal to them.
• Set a curation schedule. Choose non-upload days
to curate content in your channel’s feed. Treat these
curated videos like you would a weekly show.
• Set the context. When you comment on your own
video and someone else’s, make sure the comments
add to the experience.
Greatthumbnailsandtitlesare
especiallyimportanttoattractattentionforyourvideos
inyoursubscribers’homepagefeeds.(seeMetadata)
The Feed - Tent-Pole Programming
• Compile playlists for key tent-pole events and post
the tent-pole playlists to your feed using the
channel posts feature.
• The feed can be used to resurface videos and
Playlists that are relevant to trending topics or
upcoming tent-pole events.
• Only when a video is switched to “live for the rst
time does it appear in your feed. Upload videos as
unlisted to adjust metadata and annotations before
publishing to subscribers.
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