Google Creator Playbook Version 4 Manual de usuario descargar pdf (Pagina 85)

Video Upload Checklist

Each channel’s approach to publishing will vary, but below is a simple checklist that covers some of the most

important actions required once you upload a video. Making the video is only half the battle; optimizing and

engaging with the community after you upload are equally important.

Upload

Write detailed and

comprehensive metadata

following the proper

formatting.

Create and upload an

eye-catching, high

resolution thumbnail.

Engage & Outreach

Post on Google+.

Reach out to relevant blogs,

websites, and online

communities.

Engage with the audience

in the comments section

within the rst few hours

after publishing.

Like and favorite the video

on your channel after

posting (e.g. 24 hrs later) to

reappear in your

subscribers’ feeds.

Publish

Annotate the video with

community CTAs, a

subscribe button, and links

to related content.

Add the video to a playlist.

Consider promoting the

video using InVideo

Programming.

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Google Creator Playbook Version 4 Manual de usuario Pagina 85