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Category Overview
YouTube EDU (youtube.com/edu) is home to high quality educational content from around the world. Our
vision is ambitious: to provide a vibrant, global platform where anyone, anywhere can learn – or teach –
anything they want. Whether you are a teacher by profession, a gifted storyteller looking to inspire an
audience with your passion for a particular topic, or simply curious about the world around you, YouTube
EDU is the place for you. We encourage you to continually discover, create, and share educational videos
with the world through YouTube.
This Guide is designed specically with education creators in mind – to help you understand education-
specic YouTube features, programs, and audience development strategies so that you can be successful on
the platform. In order to get acquainted with all things YouTube EDU, let’s rst take a look at our general
education categories and then dive into some of YouTube’s educational resources.
Educational Categories:
Pre-K, Example: Sesame Street
• Channels with content geared towards early
childhood learning
Primary and Secondary, Example: Khan Academy
• Channels that complement school curriculum
Higher Education, Example: MIT
• Channels from top educational institutions,
including colleges and universities around the world
Lifelong Learning, Example: Big Think
• Channels intended for continued learners,
showcasing a diverse array of niche content
Introduction
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